Our Inspiration

A balanced life is a life well lived. This statement is our inspiration for all things GoRoll, because we’ve experienced firsthand the necessity of a well-rounded lifestyle and investing in products that coincide with our expectations.

Our Purpose

The GoRoll line of products was created for all athletes, anyone from a weekend warrior to a professional competitor. No matter the skill level, no matter the sport, there are certain universal challenges all athletes face. The GoRoll was built to help conquer these.

All athletes have burdened sore muscles, injury, or falling short of maximum performance at some point during training; it’s part of the game. In our research, it was surprising to us that a vast amount of people don’t take steps to combat or minimize these effects simply because it is inconvenient.

The GoRoll makes it easy to amplify performance regardless of where or when you work out. We want all athletes to have access to improved injury prevention and overall athletic ability, without sacrificing convenience.

Dustin Townsend
Founder

Our Founder

Dustin Townsend spent many years in the performance training industry, helping athletes of all ages and abilities learn how to train better for their sport. He’s also spent many years in product design and manufacturing. With the GoRoll, Dustin has the opportunity to combine the best parts of both careers by helping athletes improve their game with a product he personally designed and built.

The GoRoll concept evolved from his time in the performance training industry. He saw the many benefits of using a foam roller, but also the challenge of taking this useful tool anywhere. Foam rollers simply weren’t built to be portable… until now. Turning your foam roller essentially into a locking gym bag provides added functionality that is crucial to all athletes.

“The concept behind the GoRoll was born from the frustration of not being able to comfortably take a foam roller to the places where we train, compete and stay active. I spent many years in the performance training industry, helping athletes of all ages and abilities learn how to train better for their sport. We used foam rollers and stretch straps and I saw the value firsthand in using them pre and post workout. Now I’m in manufacturing, and that has afforded me the opportunity to build more useful and well thought out solutions, like the GoRoll.”